Florence for Scoop Agency

filmed and photographed by Adam Webster

for Scoop Agency

in Montreal

makeup: Nora

audio: Goldfrapp "Fly me away"

Brandon in the morning

the Fashion Hop exclusive: Brandon Jones photographed by Adam Webster

How to wear a Trench Coat

We've read countless articles on the rules for wearing a trench coat for fall. But we found that its more fun to break the rules and have some fun this season.

Camel Coloured Trench Coat by H&M
Photographed by Adam Webster 
Model: Frederik
Makeup: Nora

Hot new Men's item: the Red Trench coat by Zara

The Double Breasted Trench coat ($269 CAD) can easily be worn in fall and winter and is available in both Red and Orange.

Available at Zara stores around the globe. We picked ours up at Zara in the Toronto Eaton Centre.

photography: Adam Webster , www.awebsterphoto.com
model: Eduardo

Asher Levine s/s 2012 men

NYFW included Asher Levine mens s/s 2012.
Source: asherlevine.com

twitter @asherlevine

Javier by Herman Chow, Amsterdam

Introducing Javier by Herman Chow, photographer. Herman is a fashion photographer out of Amsterdam.

introducing Shaen for Velocci models

striped henley by Zara
jeans by Levis

shot on location at the Cosmopolitan hotel , Toronto

Big Brother Reality TV star, Steven Daigle in Toronto

Handsome Steven Daigle was recently photographed in Toronto by Adam Webster during Steven's brief stop-over in Toronto.

Briefs by Emporio Armani
Long Sleeved Henley by H&M

Follow Steven on Twitter

beauty secret

Camesha is photographed by Adam Webster

Coming Soon

With the Toronto International Film Festival (TIFF)  just around the corner, you'll want to be sure to pick up the essentials including this white darted blazer by Club Monaco.

Black Sweater by Zara. Jeans are model's own. 

Model: Pat Whalen

Photographer: Adam Webster

Easy Transition

We're not ready to say goodbye to summer weather.

Below are 5 looks inspired by the looks of summer: some of your favourite pieces, carried into the fall season.

that which inspires of late

Dolce & Gabana Spring Summer 2011 courtesy of flanmark.com

sink or swim

Adam photographs Matthew wearing swim trunk and cardigan by H&M. jeans and shoes: model's own.